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Boca Raton Web Design

 

Back when the Internet was still in its infancy, the main goal of websites was to look as nice as possible. Emphasis was placed on graphics and imagery, Flash treatments, and other aesthetically pleasing effects. But as more and more online businesses learned about the merits of search engine optimization, they realized looking good wasn’t the most important aspect of marketing their product or service—in order to reach as many consumers as possible, they would have to strike a careful balance between sexy and smart.

As “SEO” quickly became the top industry buzzword, the landscape of web design experienced a substantial shift. Aesthetics are still important, but playing nice with search engines is critical to increasing organic traffic. Today’s online companies need sites that sustain brand identity and resonate with customers while catering to the quirks of the major search engines.

Our South Florida web designers can help you remove any existing design elements that are serving as barriers to search engines, such as excessive graphics and confusing navigation. We retain a team of forward-thinking web designers who possess a blended knowledge of what makes a site visually appealing to consumers and also what makes it more palatable to search engines.

 

Lead Generating Web Design

Although they’re different from e-commerce stores, lead generation websites have the same ultimate goal: to create a profitable stream of revenue by turning browsers into buyers. A lead generation site is designed to attract new prospects and encourage them to buy using a variety of strategies, including registration forms, media downloads, requests for contact, and more.
It’s a fact that nearly 25% of all sales leads ultimately result in a sale within six months of the initial contact. Our Boca Web Designers help you tap into that revenue potential by creating results-oriented lead generating websites. You’ll benefit from our 10 years of expertise and our thorough knowledge of the online marketing industry. From the initial planning stages through user testing and conversion analysis, we can help you to:

  • Determine the most effective means of attracting more leads and getting them into the pipeline faster
  • Create a cost-effective budget for your lead generation campaigns
  • Evaluate those who respond to your campaigns to determine which are ready to buy now, which are viable prospects for future purchasers, and which are unlikely to convert
  • Utilize time-tested marketing strategies to turn prospects into buyers
  • Maximize sales opportunities and increase revenue streams
  • Tap into new market segments to expand your client base

Lead generation is all about anticipating consumers’ questions, providing them with the information they need to make an informed purchasing decision, and maintaining consistent communication. Whether lead generation is just one component of your website or its sole purpose, Our Boca Raton Web Design Team can help you build your client base without busting your budget.

Ecommerce Web Design

With the online population growing every day, the e-commerce channel has become a driving factor in today’s global market. According to a study conducted by Shop.org, online sales reached a staggering $211 billion in 2006, with incremental increases of 20-25% each year. With web transactions making up such a significant portion of consumer purchases, today’s vendors can’t afford not to integrate an e-commerce component into their business plan.
If you sell a product or service, you owe it to your bottom line to consider the potential benefits of an e-commerce interface. And if you already market your goods on the web, you should periodically evaluate the effectiveness of your existing web interface and technologies. Whether you’re starting from scratch or revamping an established online store, we have your solution.
At Boca Computer, we don’t just install shopping carts—we offer full-service e-commerce solutions to companies of all sizes. Online selling requires the careful integration of dozens of details, and we have the experience, knowledge, and resources to execute each one flawlessly:

  • Intuitive, user-friendly web design
  • Well-designed shopping carts and quick, easy checkout processes
  • Secure, reliable payment processing with merchant account services that perform real-time credit card validation and authorization
  • Instant inventory updates, backorder notifications, and integrated shipping options
  • SEO tools and online marketing campaigns to help increase the flow of qualified traffic to your web store
  • Content management tools that allow your staff to easily update product information

Rather than trying to change the structure of your business to fit into our solutions, we customize our technologies to work with your existing processes. And after implementation, we can help you effectively analyze your site’s performance with powerful metrics.

 

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